How Blogging Benefits Your Company
Monday, 05 August 2019
by Patti Larson
Frequent blogging is rapidly becoming an easy and inexpensive way to enhance your company’s marketing efforts, attract potential customers and drive traffic to your website. According to Hubspot’s 2012 Inbound Marketing Report, 57% of companies that have a blog reported acquiring a customer from their blog and a survey of marketers revealed that 81% of
- Published in Brand Development, Marketing, Social Media, Strategy
No Comments
Your Business and Social Media
Thursday, 08 May 2014
by Patti Larson
Social media is a critical component of your business marketing strategy. While there is still a market for paid advertisements that garner large scale exposure from a wide range of consumers, social media has become a platform that enables both widespread viral sharing and business to consumer interaction. Proper utilization of all social media outlets
- Published in Social Media
The New Era of Branding: Building Relationships
Friday, 01 June 2012
by erikellsworth
There’s no question that successful branding has changed dramatically within the past 5 years. Why? The rapid advancement of technology and the rise of the digital age have shifted the power from the marketer to the consumer. Consumers have the ability to opt-out of receiving marketing messages, and they have the option to consume only
- Published in Brand Development, Marketing, Small Business, Social Media
Should My Small Business Should Be On Google+?
Wednesday, 01 February 2012
by erikellsworth
Have you heard of Google+? Google+ is a social networking platform that is Google’s rival to Facebook. Google has basically created an innovative new way for staying more connected & having more control of your information. It makes your life easier by adding some new ways of filtering the information you receive as well as
- Published in Marketing, Small Business, Social Media
3 Tips for Using a Customer Rewards Program for Your Small Business
Tuesday, 06 December 2011
by erikellsworth
Customer reward programs have become a competitive necessity in some industries. Some popular examples of customer rewards programs today include Amazon Prime, special coupon prices at grocery chains, airline’s frequent flyer programs, and discount cards at retailers such as Barnes and Noble. Overall, companies spend upwards of $2 billion dollars a year on rewards programs;
- Published in Marketing, Small Business, Social Media
- 1
- 2