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Tag: marketing strategy

Content Marketing for Small Businesses

Tuesday, 10 May 2011 by erikellsworth
Mashable recently posted an article called “How 3 Companies Took Content Marketing to the Next Level”.  It’s a good read, with tips from 3 big name companies on how to establish great content marketing strategies.  Content marketing, or branded content, is creating and freely sharing relevant information, typically with the goal of converting prospects to
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