Last Minute Holiday Marketing Tips for Your Small Business
Monday, 17 December 2012
The National Retail Federation predicts a 4.1 percent increase in holiday sales over 2011, and overall small businesses anticipate a strong holiday season this year. Hopefully you are seeing these sales translate to your small business! Though it’s mid-December, there are still plenty of shopping days left this holiday season, so we are here to
- Published in Marketing, Small Business, Uncategorized
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Local SEO Tips for Your Small Business
Thursday, 13 September 2012
Search engine optimization (SEO), specifically local SEO, is a critical part of your small business marketing strategy. Here’s a statistic from Google that shows why: 60% of local searches that take place on Google lead to sales. That’s pretty powerful! It makes sense, though, because most of the time people performing local searches need to
- Published in Marketing, Small Business, Strategy
5 in-Store event ideas to boost your small business
Tuesday, 17 July 2012
In our last blog, we talked about planning in-store events, and how to use them as part of your small business marketing strategy. This time, we thought we would give you 5 in-store event ideas to get your creative juices flowing. These types of in-store events can boost your small business by generating additional sales,
- Published in Marketing, Small Business
4 Tips for Using In-Store Events as Part of Your Small Business Marketing Strategy
Sunday, 01 July 2012
Many small business owners seem to shy away from event marketing, thinking it is too costly or takes too much time. However, when executed properly, event marketing for small businesses can be a very effective way to generate new customers, leads, and even strategic partners. There are basically three types of event marketing: organizing your
- Published in Marketing, Small Business, Uncategorized
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