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Category: Strategy

5 Tips for Utilizing the Power of Referrals for Your Small Business

Tuesday, 27 December 2011 by erikellsworth
The New Year is upon us, and hopefully you’ve been working on your game plan for 2012! (See our post Set a Small Business Game Plan for the New Year).  Part of your game plan should be setting goals, and at least one (or many) of these priorities is most likely related to business growth. 
business networkingclient referral programcross promotionhow to generate referralsmarketing strategyreferralssmall business marketing
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  • Published in Marketing, Small Business, Strategy
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Set a Small Business Game Plan for the New Year

Monday, 21 November 2011 by erikellsworth
The end of the year is a great time to plan for the upcoming New Year.  We realize this seems like a lot of pressure when you are still trying to plan for the holiday festivities; however we also recognize this is the perfect time for you to reflect on the accomplishments of this past
small business goalssmall business goals for the new yearsmall business planningsmall business strategy
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  • Published in Small Business, Strategy
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Stress-Free Holidays for the Small Business Owner

Monday, 14 November 2011 by erikellsworth
We love the holidays; the shopping, the parties, and the festive food dishes!  However, we also know that the holidays can be a stressful time, especially for small business owners trying to juggle holiday events, a pipeline of business and planning for the new business year. Sometimes we end up feeling like the Grinch before
holiday stressplanningSmall businesssmall business and holiday season
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  • Published in Small Business, Strategy
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5 Small Business Marketing Ideas for the Holidays

Friday, 28 October 2011 by erikellsworth
The holidays are approaching quickly, and can be a fun, exciting time for small businesses to generate significant sales and revenues.  Many small retail businesses actually rely on the holiday season for a large part of their yearly sales.  However, a common mistake for many is not preparing their marketing plan for the holiday season
cross promotionemail marketingevent planningholiday marketinglocal marketingmarketing promotionsmarketing strategysmall business marketing
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  • Published in Marketing, Small Business, Strategy
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5 Small Business Survival Tips

Thursday, 29 September 2011 by erikellsworth
No matter what type of small business you have, or what type of product or service you sell, starting a business can be tough.  Many entrepreneurs dip into their personal financial resources and bootstrap their business start-up.  Not only are personal financial resources invested in their small business, but lots of hard work and sweat
business coachbusiness fundamentalsbusiness planbusiness roadmapentrepreneurnew businessSmall businesssmall business successsmall business survivalstarting a business
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  • Published in Small Business, Strategy
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