Small Business Archives - Page 3 of 9

On Raising Prices: Lessons from Successful Small Business Owners

Tuesday, 25 September 2012 by erikellsworth

For many small business owners, the thought of raising prices also raises their blood pressure and stress levels! After all, the decision to raise prices is a tough one, and can have many ramifications for your small business. The main fear of most small business owners who need to raise their prices is that their

Published in Brand Development, Marketing, Small Business, Strategy

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Local SEO Tips for Your Small Business

Thursday, 13 September 2012 by erikellsworth

Search engine optimization (SEO), specifically local SEO, is a critical part of your small business marketing strategy. Here’s a statistic from Google that shows why: 60% of local searches that take place on Google lead to sales. That’s pretty powerful! It makes sense, though, because most of the time people performing local searches need to

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Published in Marketing, Small Business, Strategy

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Client Spotlight: Hendrickson & Associates

Tuesday, 31 July 2012 by erikellsworth

This week we’d like to share another one of our client success stories; this one is in the legal field. We’d like to introduce you to Patricia Hendrickson of Hendrickson & Associates. Hendrickson & Associates was founded by Patricia in 1999, and is located in Huntington Beach, California. Patricia attended law school at the age

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Published in Client Spotlight, Small Business

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5 in-Store event ideas to boost your small business

Tuesday, 17 July 2012 by erikellsworth

In our last blog, we talked about planning in-store events, and how to use them as part of your small business marketing strategy. This time, we thought we would give you 5 in-store event ideas to get your creative juices flowing. These types of in-store events can boost your small business by generating additional sales,

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Published in Marketing, Small Business

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4 Tips for Using In-Store Events as Part of Your Small Business Marketing Strategy

Sunday, 01 July 2012 by erikellsworth

Many small business owners seem to shy away from event marketing, thinking it is too costly or takes too much time. However, when executed properly, event marketing for small businesses can be a very effective way to generate new customers, leads, and even strategic partners. There are basically three types of event marketing: organizing your

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Published in Marketing, Small Business, Uncategorized

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Category: Small Business