Local Orange County Restaurant, Chronic Tacos, Expanding to 100 Locations by 2018
Thursday, 05 March 2015
Chronic Tacos, an Aliso Viejo-based business founded in 2002, is a hometown favorite for locals in the Orange County and Los Angeles regions. The Mexican Grill offers authentic third generation recipes made with locally grown, fresh ingredients bursting with flavors and the atmosphere is so inviting, you may not want to leave. In fact, owner
- Published in Brand Development, Small Business
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Important Elements of an Effective Homepage
Thursday, 27 March 2014
Creating or redesigning a website can be a painstaking process at times. You might be going through a slew of concepts and revisions just to get the right content on the page with a design you like. The most frequented page of your site is almost always going to be your homepage, making it crucial
- Published in Brand Development, Marketing, Strategy, Technology
New Year, New Opportunities
Monday, 20 January 2014
As the New Year begins, businesses have the opportunity to reassess themselves, to look back and reminisce on the positive, critique the negative and emerge as a company that is a year older and, ideally, a year wiser. The New Year means new beginnings and an opportunity to rebrand in order to capitalize upon success.
- Published in Brand Development, Strategy
Recent Branding News
Thursday, 10 January 2013
This year we’re going to make Branding News a regular part of our blog. Our goal in doing so is to: bring you up to speed on what some major, well-known companies are doing, highlight the latest trends in branding, and inspire you with stories of creative, unique branding moves. Here are three of the
- Published in Brand Development, Marketing
Your Brand Isn’t Just External
Monday, 05 November 2012
When it comes to leading brands, small and medium size businesses often look to replicate the success of companies like Apple, Google, or Zappos. They might wonder how to achieve that same level of brand fanaticism. Yes, these companies spend millions of dollars to build their brands. However, the truth is companies like Apple could
- Published in Brand Development, Marketing, Small Business, Strategy, Uncategorized